DEUTZ-FAHR has taken first place in the Dealer Satisfaction Index (DSI) 2024. The year's results were announced during the press conference organised by CLIMMAR for the EIMA 2024 trade fair.

DEUTZ-FAHR's performance recorded an average score of 14.3, marking a significant increase of +1 point compared with the previous edition. Over the past three years, thanks to a continuous improvement process, DEUTZ-FAHR has jumped from third place in the rankings to reach the top spot in 2024.

DEUTZ-FAHR achieved first place in the ranking thanks to its high score in the "Marketing" section (14.4 points) and the "Manufacturer-dealer relations" section (15.1 points), thus demonstrating the effectiveness of its strategies geared towards sales support and constant attention to its dealers.

Summary of DSI 2024 results - CLIMMAR

 

"This is the result of our constant commitment to developing and offering quality products in line with market needs, confirming that collaboration with the dealer network and attention to dealers' needs are the key to guiding the future of agriculture to new heights of innovation and efficiency" said Alberto Bellini, SDF Global Product & Business Development Group Director. – "In addition to being state-of-the-art items, our products are designed to guarantee high quality and easy use, making daily work that much more efficient."

 

 "With this important recognition, DEUTZ-FAHR consolidates its position as a trusted partner for its dealers, who appreciate its operational flexibility in an increasingly competitive market" said Alessandro Maritano, Chief Commercial Officer of SDF. "We'll continue to work to consolidate our brand to make it increasingly recognised as a point of reference within the agricultural machinery sector, and to strengthen our relationship with our dealers in order to offer a customer experience increasingly attentive to their needs."  

 

What is the Dealer Satisfaction Index (DSI)?

The DSI is an annual survey conducted by CLIMMAR, providing an accurate assessment of the relationship between manufacturers and dealers. The 2024 questionnaire, conducted from 4th April to 31st May, consisted of 15 sections and 73 questions and involved dealers from 11 European countries.

 

Want more information? Visit the section dedicated to the DEUTZ-FAHR sales network and contact us.